on

SBA-2014-April-Ryan-1

Please join us in welcoming April Tantalo and Ryan Wilkinson to the Smith Brothers team!

 

April Tantalo is a producer with more than five years of experience managing traditional and digital projects. She has worked with clients ranging from the American Heart Association, Giant Eagle, GNC, to the Pittsburgh Steelers. Managing campaigns throughout a variety of industry verticals has afforded her continued experience across media, allowing for seamless execution of client goals ranging in project type. Starting her career on the client side with EDMC, Hollywood Tans and GNC, April understands the relationship between agency and brand, and the importance for timely deliverables while remaining in budget. April is an alumnae of Allegheny College.

SBA-2014-April-10

 

Joining the social media team as a community manager is Ryan Wilkinson. An experienced marketer with a passion for storytelling, Ryan assisted regional, national and public sector clients with branding and marketing programs while employed with The Impact Group in Cleveland. His career has allowed him to operate in many roles including new business development, account management, strategy, public relations and online/digital publicity.  Ryan is a graduate of Kent State University with a bachelor of science in Public Relations.

2014-Headshots-Ryan-Final-5

Smith Brothers
Smith Brothers

Tinker. Meddle. Find what works – this time! While most agencies stand behind a single, definitive approach to developing work, we reject the notion of process as a static thing. We consider a deep understanding of the client’s business, their consumer and especially their category to be fundamental to our process. Non-negotiable. But getting to the best work is seldom a straight shot – a linear path. And it shouldn’t be. When you kick off every project by asking, “What are the category conventions and how can we break them?” you have to be open to a fresh approach.